Betaminds Academy

Learn and earn with us with the goal of becoming a brand of your own

AVAILABLE COURSES

  1. Digital Marketing Overview: Basics and introduction to digital marketing.
  2. Website Essentials: Importance of a user-friendly website.
  3. Search Engine Basics: Understanding search engines and basic optimization.
  4. Social Media Fundamentals: Introduction to popular social media platforms.
  5. Email Marketing Basics: Essentials of building and managing email campaigns.
  6. Online Advertising Overview: Basics of online advertising and its components.
  7. Analytics Essentials: Introduction to tracking and analyzing digital marketing performance.
  1. Introduction to Copywriting and Content Writing: Basics and overview of copywriting and content writing.
  2. Understanding Your Audience: Importance of knowing your target audience.
  3. Crafting Compelling Headlines: Strategies for creating attention-grabbing headlines.
  4. Writing Engaging Copy: Techniques for writing persuasive and engaging content.
  5. SEO Copywriting Basics: Introduction to incorporating SEO principles in writing.
  6. Social Media Copywriting: Basics of writing effective copy for social media platforms.
  7. Email Copywriting Essentials: Essentials of crafting compelling email copy.
  1. Website Design Basics: Introduction and foundational concepts.
  2. User-Friendly Design: Focusing on creating a positive user experience.
  3. Responsive Design Essentials: Basics of designing for various devices.
  4. Visual Elements and Imagery: Incorporating effective color, typography, and visuals.
  5. Navigation and Structure: Designing intuitive navigation and information architecture.
  6. Call-to-Action Optimization: Strategies for designing compelling calls-to-action.
  7. Speed and Performance Considerations: Basics of optimizing website speed and performance.
  1. Graphics and Visual Design Fundamentals: Introduction and foundational principles.
  2. Color Theory Basics: Understanding the impact of color in design.
  3. Typography in Design: Essentials of choosing and pairing fonts effectively.
  4. Layout and Composition: Principles for arranging elements on a design canvas.
  5. Image Editing Basics: Introduction to manipulating and enhancing images.
  6. Logo Design Essentials: Basics of creating memorable and effective logos.
  7. Visual Hierarchy in Design: Strategies for guiding viewer attention through design elements.
  1. Introduction to Photography for Beginners

2.Camera Settings

  1. Understanding Light

  1. Composition Techniques

  1. Capturing Portraits

  1. Landscape Photography

  1. Macro Photography

  1. Editing and Post-Processing
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BETAMINDS AFRICA INTERNSHIP PROGRAM (in Social Media Management and copywriting).

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On Internship

CHOOSE A CAREER PATH IN CREATIVITY WITH BETAMINDS AFRICA

Unlocking Creative Potential: A Free physical Sensitization Class for Young Aspiring Creatives.

Objective: To provide young aspiring creatives with a comprehensive understanding of various creative career paths, empowering them to make informed decisions about their future.

Sustainability:

  • Offer follow-up workshops or mentorship programs to continue supporting participants creative journeys
  • Establish an online community or social media group to connect participants and provide ongoing resources and guidance
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Betamind AFRICA Movement (BAM)

 Betamind Africa Movement (BAM) is a digital media initiative dedicated to empowering less privileged individuals, particularly those in orphanages and motherless baby homes. BAM provides free digital marketing training and resources, including laptops and software, to selected young participants. Offering expert facilitators and a comprehensive curriculum covering all aspects of media and digital marketing, including: Website design, Content creation, Copywriting, Photography, Videography , Social media management And other specialized areas.
The movement aims to nurture future leaders, equipping them to transform their lives and positively impact others from similar backgrounds. Within the next decade, BAM envisions building a community of over 1,000 independent digital experts across various specializations, who are fully employed and self-sufficient.

TEACHING RURAL (TRU)

Unlocking Rural Potential: Betaminds Africa Movement (BAM) scheme 

An initiative designed to empower aspiring individuals in rural areas to pursue careers in media and digital marketing. We provide a comprehensive program that:

  • Introduces them to creative industry career paths
  • Offers free training and mentorship
  • Equips them with the necessary tools and resources

Our goal is to unlock their innate potential, nurture their talents, and enable them to achieve greatness in the creative industry, ultimately becoming gainfully self-employed and fulfilled professionals. 

This initiative will create a ripple effect, empowering a new generation of leaders to pay it forward and inspire positive transformation in other young individuals in rural areas, perpetuating a cycle of growth, development, and community upliftment.